HTML5 Ads: High impact ads – Cross screen experiences

HTML5 Banner
HTML5 Banner

Steve Jobs predicted that Adobe Flash ads would go the way of the dinosaur almost 10 years ago, citing the application’s many security downfalls. At the time, HTML5 was his preferred alternative even as Microsoft was designing Silverlight. A couple of years later, Netflix was using Silverlight to deliver its online service and Apple was as successful as it was Flashless. Android developers followed suit a couple of years after that. Still, there are many platforms today that are still using Flash, but that might be changing as HTML5 banners become the primary alternative in the advertising world.

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